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ATTRACT AND CONVERT MORE CLIENTS WITH A PROFESSIONAL BIO
"You only get one chance to make the right first impression"
Your key to getting more Associate work
OR…. with option 2:
Our Done-For-You Coach Bio Service
Prefer to leave it to the experts? For £147, we offer a comprehensive done-for-you service. This includes everything in the DIY kit (option 1 above), plus:
- Personalised Profile Creation: Simply complete our form with your details, and we’ll craft a professional Coach profile for you (provided as a PDF).
- Attractive Design: We handle all the design work to ensure your profile looks polished and professional.
- Fully Branded: Choose from three layouts and use the colour options provided or give us your own logo and brand colours (i.e. Hex codes) for a fully branded profile.
- One Round of Revisions: Get one round of minor revisions before sign off to make sure your profile is perfect for you.
- Access to your finished profile in a word doc so that you can make future adjustments to it (please note, this cannot be resold as a template).
With either profile option, you’ll also receive an invitation to become a member of The Coaching Lounge. This is exclusively for anyone who has bought a course, coaching, service, or ebook from Caroline.
In this group, you’ll be the first to hear about our events, offers, and new services; you are also welcome to connect, collaborate and support other trainers there.
Why an Impressive Coaching Bio Matters
If you’re a Coach looking to secure work then having a standout Coaching Bio is essential.
Many coaches struggle with creating a bio that companies can easily share with potential clients that are both professional and compelling. Common issues include poor presentation, excessive information, and missing critical details that hiring companies need to make a decision.
WHY WORK WITH KAIDI
Kaidi was an Operations Director for a Coaching Associate Group and has worked in Coaching for over a decade including working as a Career Coach with LHH & Skylite Associates before starting UK Coaching Academy.
What's included in a Coaching Bio?
Our approach ensures that your trainer profile answers these four questions:
1. Who you are
Your name, photo, and a summary of your experience, specialities, training styles, Coaching Skills, and value or results if applicable
2. What you do
Your Coaching style, your Niche, and any assessments you offer together with anything that makes you unique as a coach including backgrounds
3. Who you help
Your client sector and industry coaching experience, the types of clients you work with, and any relevant corporate roles
4. Your Expertise
Testimonials, case studies, relevant qualifications, accreditations, reviews. Years experience/ Hours Coaching
Some Myths That Stop Coaches From Looking Professional and Setting Themselves Up For Success
Myth 1: "You must be certified to have a professional bio."
Certification is a valuable credential, but it is not a prerequisite for sharing your story and your mission through a professional bio. Your unique blend of life experiences, knowledge, and personal coaching style has already begun to shape your professional identity. A professional bio is an invitation for others to learn about who you are and the impact you seek to make as a coach—certification is but one chapter in that narrative.
Myth 2: "You need to be a Limited Company to have a professional bio."
Your professional stature is not defined by the legal structure of your business. Sole traders, freelancers, and those in partnership arrangements all have compelling stories that deserve to be told. Your bio is about YOU—the individual behind the business and the passion that drives you to empower others. Let your bio reflect your personal brand and the value you bring to your clients.
Myth 3: "You must have at least 5 years of experience to warrant a professional bio."
Experience is measured not just in years but in the depth of the interactions, insights, and transformations you facilitate as a coach. No matter where you are in your timeline, your journey and the results you've helped clients achieve matter. A bio is a living document that grows as you do, spotlighting where you've been and where you're heading. Let's honor all parts of your journey—the beginnings are just as inspiring as the milestones.
Myth 4: "You wouldn’t know where to send it."
Your professional bio is a versatile tool, not a single-use statement. It belongs on your website, in your social media profiles, as part of your workshop introductions, and within your network communications, to name just a few. Every touchpoint with the outside world is an opportunity to tell your story. We can strategise together on where to share your bio to enhance your visibility and impact.
“I don't like promoting myself!
Seeing a blank page can indeed be intimidating, but remember, your story is already within you, waiting to be told. With guidance, support, and the right prompts, you'll find that the words flow more easily than you imagine. It's not about crafting the perfect prose—it's about capturing the essence of who you are as a coach. We're here to support you every step of the way, helping you express your unique voice and vision.
A Business Plan will increase your enquiries, clients, and overall credibility.
Improve Your Plan, Improve Your Profit.
Download Our Template For Free
"It's always good to have a 'go to person' for... well... pretty much everything when it comes to business. For Business Success, my go to person is Kaidi Bowen."
- Simon Knight MD
If You are you a Coach looking for Associate Work struggling to secure the work you deserve?
Do you find yourself wondering how to present your Coaching skills and background experience in a compelling way? Look no further! You can now create an outstanding coaching bio that stands out in a competitive market.
But Wait, There's More!
To Guarantee You Get Started the RIGHT Way, We’ll Give You This Freebie FREE When You Sign Up Today:
